Marketing
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  • Diamond Media 360 offers a variety of marketing services used to help create, communicate and deliver your content to your intended audience and potential customer. By engaging various online marketing strategies, public relations objectives and email campaigns, DM360 can help bring the maximum exposure to both your content and brand.

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    In recent years, online marketing has become an essential means to increasing an artist's visibility and relevance. Successful campaigns distribute an artist's content across many channels in the form of audio, music videos and vlogs (video logs) to key lifestyle sites and blogs, in addition to established social networks such as Facebook and Twitter, as well as video sharing sites such as YouTube and Vimeo. Diamond Media 360 is at the forefront of executing these objectives by working tirelessly to both facilitate and promote your content. Throughout a campaign's duration, clients are serviced regularly with reports useful in evaluating the efficiency, penetration and reach of a particular campaign.

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    Successful companies and organizations have a stake in how they are portrayed in the public arena. DM360 can spearhead an appropriate public relations campaign designed to magnify the reach of your project. A typical campaign consists of the dispersion of your album, artist bio, One Sheet and press photos by way of postal mail or email to targeted zines and lifestyles, journalists, and tastemakers, as well as a range of internet and blog sites. Press Releases are strategically utilized to yield reviews, interviews and features.

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    Email marketing remains one of the most popular and valuable methods used to connect directly to your target demographic. A successful email blast campaign is one that easily drives an existing or potential fan base to the content you promote. Such content may come from text, vlogs and videos, to promotional downloads and merchandise. DM360 employs a spectrum of email blast strategies intended to target the appropriate recipient. Our email database is divided into several categories, selected based on the nature of the blast and the intended audience. Our campaigns are well written, organized and yield a high success rate of views and click-throughs.

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    Successful marketing strategies have evolved from a creative process into a highly data-driven process. By utilizing such analytics, DM360 can track the breakdown of your audience's age, location, gender, interests, social-media influence in addition to other demographic traits. By implementing information-gathering widgets in the dispersion of your promotional content, DM360 can also help build upon your fanbase by offering free downloads or even streams in exchange for Tweets, Likes, Shares or email addresses, the latter of which are provided to our clients at the campaign's close.

Current Projects
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    Rediculus – “Mad As Hell” (Video)

    Taking a monologue from Peter Finch’s character in the 1976 film Network, “Mad As Hell” creates a chilling juxtaposition of the samples passionate and triumphant call to action and the atmospheric beat from the Chi Town producer. But even though things may seem tough in a world of technological isolation, there’s a glimmer of hope. Get up and get mad. Check it out and stay tuned to hear more reality-bending music from Rediculus in the near future, as he gets set to release his debut producer compilation, Dee-Fi. A portion of the proceeds generated from the sale of this song will be used to continue to help fund Elevarte (formerly Pros Arts Studio), who are dedicated to helping at risk youth in Chicago through the arts.

    STREAM/BUY-LINK: “Mad As Hell” – JENESIS Magazine (Premiere) • YouTube • Bandcamp

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    Typ-Ill – “100 Dollar Bill” (prod. by Sick Luke)

    While there’s nothing wrong with getting together with the homies and spitting a few bars, Long Island’s Typ-iLL understands that in order to be successful in the rap game, you need to treat your talents like a business. But with the money comes the problems that can arise from becoming successful; bitter people who ride your coattails for a chance to make it big, while using you for their own agenda. “100 Dollar Bill” has Typ-iLL getting his Scarface on–starting from a humble beginning to envisioning his future empire and the steps he’ll take in order to own the world. Over a crisp, head nodding beat from Sick Luke, iLL drops a series of hardbody bars that’ll get you motivated to get on your grind. For more bangers, peep iLL’s Turning Point EP, which is now available!

    STREAM: “$100 Dollar Bill” – HipHopDX (Premiere)SoundCloudAudioMack

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    Peter Leo & Eitan Noyze (feat. Styles P) – “So Superb”

    Aiming to educate the new generation with that good ol’ Boom bap, Long Island emcee Peter Leo has crossed paths with deejay/producer Eitan Noyze to give us 12 classic sounding gems in the form of Energy Shift. “So Superb,” with it’s braggadocios, yet catchy rhymes from Peter and the always on point Styles P, is the joint that will make you nostalgic over those endless summer nights. Noyze’s stripped down, sublime production is a refreshing throwback for all of you heads that need a break from all of the Cloud and Trap Rap that’s been clogging the net. Check it out today, and pick up Energy Shift on iTunes, or give it a stream here, for a new take on some old Hip-Hop fundamentals.

     
    STREAM: “So Superb” – YouHeardThatNew (Premiere) • SoundCloudAudioMack

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    Kazi Whispers (feat. Euro League & Lunice) – “Move Different”

    While Toronto might be looked upon as Canada’s Hip-Hop capital, you’d be a fool to count out Montreal and the amazing talents they’ve been creating as of late. From indie, to electronic, to trap, the province has transformed into a hotbed for creatives. While Kazi Whispers, the MTL birthed emcee who has moved to Harlem to further his career, may be situated in the States, he nevertheless still holds his hometown with him, an aspect that is present in his music. Such is the case with “Move Different,” the first joint from Kazi’s upcoming MontRealization EP. Thanks to a banging beat from Lunice of TNGHT fame, and a solid verse from Euro League, “Move Different” is the perfect joint to get you familiar with these cats. Cop the track and stay tuned for more from Kazi Whispers!

    STREAM: “Move Different” – SoundCloudAudioMack

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    Diabolic (feat. Sean Price & Vinnie Paz) – “Game Time” (prod. by 5th Seal)

    A trio of rugged rhymers: Sean Price, the Brooklyn-bred lyricist that’s quick to knock your block off Jailhouse Rock style; Diabolic, the aggressive Suffolk County rhyme sayer that spits with reckless abandon; and Vinnie Paz, the misanthropic Philly native who stays ready for battle, all make up the foundation for “Game Time,” the latest release from Diabolic’s forthcoming Fightin Words LP, that’s set to drop 9/16. Over a slick cut from the Brooklyn beat-smith, 5th Seal, who manages to squeeze everybody from Das EFX to the late Guru in this Premier’esque scratch hook, “Game Time” takes things back to the time where lyrics were valued over everything. Pre-orders for Fightin Words are now available through iTunes via digital download, or Fat Beats on either CD or 2xLP.

    STREAM: “Game Time” – Village Voice (Premiere) • SoundCloud • AudioMack