Marketing
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  • Diamond Media 360 offers a variety of marketing services used to help create, communicate and deliver your content to your intended audience and potential customer. By engaging various online marketing strategies, public relations objectives and email campaigns, DM360 can help bring the maximum exposure to both your content and brand.

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    In recent years, online marketing has become an essential means to increasing an artist's visibility and relevance. Successful campaigns distribute an artist's content across many channels in the form of audio, music videos and vlogs (video logs) to key lifestyle sites and blogs, in addition to established social networks such as Facebook and Twitter, as well as video sharing sites such as YouTube and Vimeo. Diamond Media 360 is at the forefront of executing these objectives by working tirelessly to both facilitate and promote your content. Throughout a campaign's duration, clients are serviced regularly with reports useful in evaluating the efficiency, penetration and reach of a particular campaign.

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    Successful companies and organizations have a stake in how they are portrayed in the public arena. DM360 can spearhead an appropriate public relations campaign designed to magnify the reach of your project. A typical campaign consists of the dispersion of your album, artist bio, One Sheet and press photos by way of postal mail or email to targeted zines and lifestyles, journalists, and tastemakers, as well as a range of internet and blog sites. Press Releases are strategically utilized to yield reviews, interviews and features.

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    Email marketing remains one of the most popular and valuable methods used to connect directly to your target demographic. A successful email blast campaign is one that easily drives an existing or potential fan base to the content you promote. Such content may come from text, vlogs and videos, to promotional downloads and merchandise. DM360 employs a spectrum of email blast strategies intended to target the appropriate recipient. Our email database is divided into several categories, selected based on the nature of the blast and the intended audience. Our campaigns are well written, organized and yield a high success rate of views and click-throughs.

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    Successful marketing strategies have evolved from a creative process into a highly data-driven process. By utilizing such analytics, DM360 can track the breakdown of your audience's age, location, gender, interests, social-media influence in addition to other demographic traits. By implementing information-gathering widgets in the dispersion of your promotional content, DM360 can also help build upon your fanbase by offering free downloads or even streams in exchange for Tweets, Likes, Shares or email addresses, the latter of which are provided to our clients at the campaign's close.

Current Projects
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    JR & PH7 x Chuuwee – “Meanwhile off Mack” (Video)

    Connecting the bustling streets of Sacremento’s own, Chuuwee, with the soulful sounds of German producers JR & PH7, “Meanwhile Off Mack” is sure to satisfy the palate of Hip-Hop connoisseur’s worldwide: smooth, introspective bars that leap off the page joined by the smooth, late-night-ride type production from the European beatsmiths. With Chu’s stunning rhymes that blend well with the hazy visuals, which stars the 24 year old rapper as he moves through a late night escapade, “Meanwhile Off Mack” is guaranteed to kick start the appeal of this collaboration. This is the debut single taken from JR & PH7 x Chuuwee’s collaborative full length release, The South Sac Mack, which is set to drop sometime early next year, via Below System Records.

    • VIEW/DOWNLOAD: “Meanwhile off Mack” – HipHopDX (Premiere)YouTubeiTunes

  • Coast_500
    Coast – “Hood Rat Sh*t” (Video)

    As the saying goes, “you can take the man out of the hood, but you can’t take the hood out of the man.” From bodegas to dice games around the corner, these types of characters are able to take their hustle to the next level by putting their street smarts into everything they do. Brooklyn rhymer, Coast, who wears his NY gear like a badge of honor, plays by these exact rules, and “Hood Rat Shit” is the ode to all of you out there who are going from ashy to classy. Over the horn heavy production supplied by Sound State Beats, Coast keeps the torch lit by highlighting the borough that many of Hip-Hop’s greatest emcees call home. For more from Coast, be sure to download his March First LP, which is now available for free download, via AudioMack.

    • VIEW/DOWNLOAD – “Hood Rat Sh*t” – BLUNTIQ (Premiere) • YouTube • AudioMack

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    Michael Shaye – “Friends” (Video)

    Snakes are bad for any business, especially in the music game. Everyone needs some people around them to stay grounded when they’re trying to remain focused on their work, but sometimes greed and jealousy have a way of turning those ‘friends’ against you. For those of you who are questioning the validity of your team, and whether or not they’re trying to oust you, check out “Friends,” the latest from Michael Shaye. Hailing from a small neighborhood just outside of Southwest Philly, Shaye a/k/a ‘Meazyy’ has managed to pack a ton of experiences in a short amount of time. “Friends,” which is available for free download, is taken from Michael Shaye’s forthcoming project Lyrics of a Lost Mind, which is set to drop January 20th…stay tuned!

    VIEW/DOWNLOAD: “Friends” – Traps ‘N Trunks (Premiere) • YouTubeAudioMack

  • KRS-One
    DJ JS-1 (feat. KRS-One & Torae) – “Klick Clique”

    Linking the Teacha, KRS-One, with Torae Da Young Veteran, “Klick Clique” serves as a reminder that the underground sound is alive and well. As both emcees ride DJ JS-1‘s supplied production; KRS with his consonance heavy bars and Torae with his lyrical gymnastics — “Klick Clique” is one of the many standout tracks on DJ JS-1′s latest compilation album, It Is What It Isn’t, which is out now on iTunes and all major digital retailers, and is available on CD through via Fat Beats and UGHH. Cop the project from The Rock Steady Crew triple threat, today.

     
    • STREAM/DOWNLOAD: “Klick Clique” – HipHopDX (Premiere)SoundCloudAudioMack

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    DJ JS-1 (feat. Ill Bill & Slaine) – “Profreshionals”

    Chopping up a Prodigy quotable from Mobb Deep’s “G.O.D Pt. III” with samples of Amadeus sandwiched in-between some hardbody verses, “Profreshionals” isn’t your everyday rap track. As DJ JS-1 lays the foundation for Ill Bill and Slaine, who comprise half of the underground supergroup, La Coka Nostra, the two speak on life, death and the undead, while JS-1 talks with his hands. If you’re new to these guys, know that they’ve been in the game long enough to have mastered the trade that has earned them the coveted song title, which is available for stream and free download. JS-1′s latest compilation album, It Is What It Isn’t, is available for download via iTunes, and all major digital retailers, and can be purchased on Compact Disc through Fat Beats and UGHH.

    • STREAM/DOWNLOAD: “Profreshionals” – The Source (Premiere)SoundCloudAudioMack