Marketing
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  • Diamond Media 360 offers a variety of marketing services used to help create, communicate and deliver your content to your intended audience and potential customer. By engaging various online marketing strategies, public relations objectives and email campaigns, DM360 can help bring the maximum exposure to both your content and brand.

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    In recent years, online marketing has become an essential means to increasing an artist's visibility and relevance. Successful campaigns distribute an artist's content across many channels in the form of audio, music videos and vlogs (video logs) to key lifestyle sites and blogs, in addition to established social networks such as Facebook and Twitter, as well as video sharing sites such as YouTube and Vimeo. Diamond Media 360 is at the forefront of executing these objectives by working tirelessly to both facilitate and promote your content. Throughout a campaign's duration, clients are serviced regularly with reports useful in evaluating the efficiency, penetration and reach of a particular campaign.

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    Successful companies and organizations have a stake in how they are portrayed in the public arena. DM360 can spearhead an appropriate public relations campaign designed to magnify the reach of your project. A typical campaign consists of the dispersion of your album, artist bio, One Sheet and press photos by way of postal mail or email to targeted zines and lifestyles, journalists, and tastemakers, as well as a range of internet and blog sites. Press Releases are strategically utilized to yield reviews, interviews and features.

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    Email marketing remains one of the most popular and valuable methods used to connect directly to your target demographic. A successful email blast campaign is one that easily drives an existing or potential fan base to the content you promote. Such content may come from text, vlogs and videos, to promotional downloads and merchandise. DM360 employs a spectrum of email blast strategies intended to target the appropriate recipient. Our email database is divided into several categories, selected based on the nature of the blast and the intended audience. Our campaigns are well written, organized and yield a high success rate of views and click-throughs.

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    Successful marketing strategies have evolved from a creative process into a highly data-driven process. By utilizing such analytics, DM360 can track the breakdown of your audience's age, location, gender, interests, social-media influence in addition to other demographic traits. By implementing information-gathering widgets in the dispersion of your promotional content, DM360 can also help build upon your fanbase by offering free downloads or even streams in exchange for Tweets, Likes, Shares or email addresses, the latter of which are provided to our clients at the campaign's close.

Current Projects
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    Nutso (feat. Trae tha Truth) – “Hustler’s Spirit”

    While we often equate the baller who’s whipping around in a foreign car with success, often times, the true mover is his contemporary — the dedicated street corner hustler in the Carhartt hoodie and Timbs. Nutso is a living embodiment of this philosophy, as exemplified in “Hustler’s Spirit,” the debut leak taken from his forthcoming Divided Souls EP, produced entirely by Divided Souls Ent. & DJ Pain 1. Spitting street knowledge over a bold beat that borrows a quotable from Hov’s “Public Service Announcement,” the track has the Queens emcee detailing the ins and outs of the game, alongside the gully delivery of Trae tha Truth. Divided Soul, is set for a February 18th release date, and boasts features from the likes of Steele, Rasheed Chappell, Trae tha Truth, and more!
    • STREAM/PURCHASE: “Hustler’s Spirit” – DJBooth.net (Premiere)SoundCloud • AudioMack

  • Definition_500
    SKAM2? (feat. M1 & DJ Immortal) – “Definition” (Produced by Infamous):

    Never one to compromise quality over quantity, Miami artist SKAM2? has purposely kept a low profile in the booth as of late, so when his rhymes do surface, the outcome is acclaimed. With the February 12th release of his upcoming project, Flying Monkey Murder Cirkus, SKAM goes back to the genre’s core concepts on the aptly titled “Definition.” No preaching. No overproduced hype. Just some serious bars with M1 of dead prez riding shotgun, and DJ Immortal on the cut. SKAM2? gets back to basics on the West Coast inspired banger produced by Infamous. If you or someone you know has some misconceptions of what Hip-Hop is, show them the “Definition” and teach them a lesson.

     

    • STREAM/DOWNLOAD: “Definition” – AllHipHop (Premiere)SoundCloudAudioMack

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    LoVel (feat. Nitty Scott, MC) – “College” (Video)

    If you’re like the upcoming Harlem-based R&B talent, LoVel, you’ve probably experienced some nights where that red cup seems bottomless, and some mornings where your bedside company reminds you why you’re living out the best four, maybe five years of your life. Packed with a crisp guitar piece that leads into a mesmerizing rush of torpid bass and tight hi-hats, “College” is that late night cut that’ll close the party on the right note. Lyrically, LoVel aims to piece together the night; with the always debonair, Nitty Scott, MC, providing a well placed guest verse, the track comes across as a sensual, hot and cold experience. Stay on the lookout for LoVel’s upcoming full length Somewhere Someday, which is set to drop in March of 2015.

    • VIEW/DOWNLOAD: “College” – HipHopDX (Premiere)YouTube • AudioMack

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    DJ JS-1 (feat. Murs, Fashawn & Akie Bermiss) – “Whatever It Takes” (J57 Remix)

    To become successful in any industry requires a high level of dedication–a willingness to do “Whatever It Takes” to make it to the top. On this brand new J57 Remix of DJ JS-1‘s collaboration with Murs and Fashawn, this persistence is made evidently clear by all of the parties involved. Putting his own, more experimental, spin on JS-1′s original instrumental, which includes a vocal hook, courtesy of Akie Bermiss, J57 reminds listeners why he’s one of the game’s fastest rising talents. The original version is one of the many highlights featured on JS-1′s latest compilation LP, It Is What It Isn’t, which is now available for stream, in its entirety, and is available for download via iTunes, and all major digital retailers, and can be purchased on Compact Disc through Fat Beats and UGHH!

    STREAM/DOWNLOAD: “Whatever It Takes (J57 Remix)” – Earmilk (Premiere)SoundCloud 

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    Kyle Rapps – “Don’t Try” (prod. by Pan)

    Although scholars have debated the actual birthdate of JC, capitalist Americans have conveniently pinned that date to December 25th. But don’t wish the New Jersey native and now Harlem resident Kyle Rapps a Merry Christmas, he simply doesn’t believe in that stuff. And if you were to look back at his checkered childhood, along with the life he currently leads, I don’t think his Frank Cross like similarities would be of any surprise. The production on “Don’t Try,” which comes courtesy of NYC’s Pan, is brimming with nostalgia, as Rapps takes you back to the days of pretending to understand Liquid Swords and watching the Knicks lose on MSG. So instead of heading to the mall for the year end sales, take a trip down memory lane with Rapps, and have yourself a happy new year.

    • STREAM: “Don’t Try” – JENESIS Magazine (Premiere) • SoundCloudAudioMack